Minding Design.

Linking behavioral science and the design of spaces, services, and objects.

The importance of the environment for habit change

There’s no better behavioral nudge than the environment we create for ourselves. How can we harness the environment to support the habits we want to have?

“We humans are weak. Which means environment design is our “best lever” for improving habits, according to Mr. Clear.

“The people who exhibit the most self-control are not actually those who have superhuman willpower,” he explained. “They’re the people who are tempted the least.” If you want to save more money, unfollow retailers’ social media accounts. If you want to watch less mindless television, unplug your TV. Dr. McGonigal also recommended displaying physical reminders of your goals — yes, that includes motivational Post-its.

Your environment encompasses the people around you, too. Mr. Clear suggested finding a group “where your desired behavior is the normal behavior,” and then forging friendships with its members (which will really get the habit to stick).”


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